Roy Williams has good news for those who are frustrated with trying to grow your business with Facebook and Twitter.
This whole “Facebook and Twitter” thing reminds me of a conversation I had with a client 14 years ago in Milwaukee. Working together we had grown his business 10-fold in just 5 years. That’s right, one thousand percent growth. He was swimming in cash because he was tenacious, hard-working, had excellent judgment and his employees loved him. All I had done was...
READ the rest http://www.mondaymorningmemo.com/newsletters/read/1927
While I believe that Roy is absolutely right, I think he missed the main point of his own argument.
It isn't about the medium, it's about the message. The right message used the right way brings you business no matter what medium you use. Roy has been teaching us that for years.
And I think what most people forget about Facebook & Twitter is that they deliver the message differently than all other forms of media we are used to using. So it requires a different approach to the message, too.
Can they be powerful parts of your advertising strategy? Yes! But it will take some major understanding of how they work and how you can properly weave your message into that new clothing the Emperor is wearing.
Posted by: Phil Wzesinski | May 23, 2011 at 06:28 PM
Right you are Phil ! It's always about the message.
Posted by: Clay | May 24, 2011 at 09:36 AM
Wonderful and nice post of "Grow Your Business with Facebook & Twitter?"
Posted by: Creative Ad Agency | May 30, 2011 at 01:18 PM
Facebook and Twitter are definitely among the best platforms for online advertisements. In Facebook, users can tag people in their advertisements. Those people have the option to remove the tag, but those who are interested may inquire about the poster or the article they've been tagged with.
Posted by: Staci Burruel | July 06, 2011 at 09:23 AM